EXHIBITION CATALOG
My role.
User research | Design strategy | Visual design | Systems design | Content writing | Poster design | Graphic design | Publishing design | Book printing & binding |Communication design
Tools.
Adobe Indesign | Adobe Illustrator | Adobe Photoshop | SCAD Writer’s studio
Team.
Independent Project Class Prof. Melissa Kuperminc
Duration.
7 weeks
Student project - Savannah College of Art & Design
*A copy of catalog is preserved at SCAD Museum of Art for the reference of staff & student*
Task.
This project involves transforming the research into a designed object that helps communicate how these designed objects have functioned during the time they were created and how we view them today.
PROCESS: WHERE DO WE START?
We began by independently selecting a captivating subject, and then proceeded to transform our ideas into an aesthetically pleasing poster design specifically crafted for the exhibition centered around that chosen topic.
My topic was based on discovering challenges in the Transformation of Disney posters over the years based on multiple factors like culture, typeface, color, & communication.
CRITICAL ANALYSIS
Using a critical analysis, we addressed the issue by studying formal characteristics and looking at the role of each design in its historical context.
By studying the lettering in the promotional posters of Disney, their characteristics, and the way the typography we can better understand the mechanics of its production, giving rise to new study possibilities which have the potential to improve communication in the creative, technological, communications and educational fields.
EXTENDED CAPTIONS
Further, we analyze letters designs of Disney imaginary from visual culture.
We investigate the evolution of design form that have supposed some of the most emblematic productions of Disney Studio, therefore as sample they are chosen 15 representative posters and few movie titles of Disney classics set.
FINAL POSTER DESIGN
Catalog Printing & Binding Process:
The way a publication is bound will impact on its look, its durability and its affordability. Selecting the right binding technique will help create a piece that’s stylish, long lasting and cost effective.
One of the most popular techniques for binding a paperback book, magazine or catalogue is perfect binding. Cost effective and aesthetically pleasing, it is one of the perfect choice for this particular printed publication.
What is perfect binding?
Perfect binding is a process, commonly used by printers and bookmakers, where groups of pages are bound together using adhesive to create a clean, crisp and professional printed product. It involves printing one or more sheets containing sets of pages which are then laid out so that once the sheet is folded, they create a group of pages known as signatures. These signatures are stacked together and the edges, which will form the spine, are roughened to improve adhesion. An adhesive is then applied to the spine before a cover is wrapped around them. Once the glue has dried, three of the sides are trimmed to create the finished publication.
HIGHLIGHTED PAGES FROM CATALOG
COLLATERAL DESIGN FOR EXHIBITION
STICKER DESIGN
MEMBERSHIP CARD
BADGE DESIGN
